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SEO audit for your website, SEO audit as a freelancer or an agency with Google Search Console and Google Analytics
Created By Sharpening your Axe .
4.2 STAR RATING
16,609 students
enroll now🤔 Seeking a systematic approach to mastering Website SEO Audits and boosting your site's search engine performance?
🚀 Ready to elevate your website's visibility and attract a steady stream of organic traffic?
📈 Eager to uncover the secrets of optimizing on-page elements and technical aspects for SEO success?
🔍 Craving actionable insights to enhance your site's search engine rankings and user experience?
💼 Desiring to build a robust SEO strategy that translates into sustained business growth?
💡 Dreaming of applying advanced SEO techniques to ensure your website's long-term success and profitability?
Learn at your own pace with over 4.5 hours of pre-recorded video lectures that you can access anytime.
Supplement your learning with a downloadable resource, such as a cheat sheet, workbook, or practice exam.
Take your studies anywhere with access to the course materials on your mobile devices and even on your TV for a comfortable learning experience.
Never lose access to the course content. Enroll once and revisit the lectures and resources whenever you need a refresher.
Earn a certificate upon completing the course, a valuable recognition of your accomplishment.
- Perform an SEO audit on your own
- Or sell this service as a freelancing or agency service
- Identify damaging website problems and fix them
- Save money by not having to hire freelancers
- Increase site rankings
- Optimize for site speed and mobile
17 sections • 60 lectures • 4h 24m total length
SEO audit course Introduction and warm welcome | 02:30
SEO audit template | 05:03
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SEO audit checklist of things we will cover | 02:14
Section introduction - making sure there are no problems | 01:23
Disclaimer to this section in case you don't have a website | 01:14
Google Search Console, formerly known as the Google Webmaster Tool | 06:08
Checking for site accessibility by creating your sitemap.xml for SEO0 | 4:22
User experience section of Google Search Console | 03:51
Broken link check SEO audit | 06:52
Website uptime check | 03:07
Ways of dealing with thin or bad content and what's really duplicate | 09:41
Finding pages to improve or delete by using the Google Search Console | 03:53
Identifying and getting rid of bad pages to boost your overall site SEO | 03:22
Introduction to Google Analytics 4 | 0:34
Diving a little deeper into Google Analytics 4 | 02:44
Setting up Google Analytics 4 to audit your website traffic | 04:45
How To Connect GA4 To Your Website Data Stream | 09:28
Demo of Google Analytics 4 for a Google website and custom reports | 09:53
How to use the Google Search Console and Google Analytics together | 04:11
SEO audit of domain level factors - section introduction | 00:27
Does site age matter for SEO? | 04:15
What is page rank, domain authority, and do they matter? | 07:06
Page optimization prioritization strategy | 05:18
Do keywords in domain or exact-match domains matter for SEO? | 04:27
https instead of http - security audit | 02:11
URL folder and page names structures for SEO | 03:22
On page SEO audit section introduction | 00:45
Introduction to mobile friendly websites for SEO | 03:27
Using the Google mobile friendliness check tool | 08:07
Good grammar on each page, well-written | 06:02
How to set up the Yoast plugin for SEO | 11:04
Setting meta title and description on your page for SEO | 02:24
Content quality and cornerstone SEO pages and rich media on your pages | 05:26
Image ALT tag for SEO | 01:33
Keyword research SEO audit - section introduction | 01:00
13-step keyword research checklist | 08:01
Keyword density tool: 2 great uses for SEO | 07:15
Optimizing for voice search: Google voice SEO & Answer-box SEO | 04:53
Site speed section introduction and how it impacts SEO | 00:43
Speed update and how it impacts SEO | 02:19
Critical Rendering Path and how it impacts page elements, load speed and SEO | 06:19
Case study and immediate results of taking out unused CSS from a page | 05:02
Let's begin analysis of your site with these 3 free site speed analysis tools | 07:56
Case study of reducing image size issues | 02:29
Case study of getting rid of JavaScript to speed up the site | 03:41
Further reducing image size to improve your site speed SEO | 02:51
"Minifying" CSS, html and JavaScript file sizes | 04:05
Enabling compression to improve your site speed SEO | 02:28
Caching plugins for WordPress to improve your site speed SEO | 01:54
Another website speed plugin to speed up WordPress even more | 08:17
Result in traffic weeks after optimizing my site speed to a 90+ score | 01:04
Removing unused CSS and JavaScript to improve your site speed SEO | 12:01
Unused CSS in a WordPress template | 03:00
JavaScript defer and async tags | 02:08
Experiment of removing Google Ads | 01:46
Which businesses are local and examining the local SEO result template for audit | 03:02
Point 51: Bounce rates and SEO | 04:16
Artificial Intelligence and ChatGPT for on-page SEO and content creation | 07:25
Course certificate for this SEO audit course - how to get it | 04:54
Thank you for being an amazing student in this SEO audit course - parting words | 01:52
Have a website on which you will use these SEO audit techniques
Learn to perform an SEO audit with my comprehensive 50-point checklist. You will be able to not only identify problems on your site, but I'll show you how to fix them on your own.My goal is for you to be able to find and fix SEO problems on your site. You will only need to hire freelancers to do the intermediate to advanced technical work that is beyond SEO.Sometimes you will encounter SEO issues that can be fixed by a software engineer or a network engineer. In those cases, I recommend that you hire a freelancer. But in most cases, I show you how to fix the SEO problems on your own.
AFTER THE SEO AUDIT, YOU WILL HAVE:
After performing the SEO audit, you'll have a list of improvements and an ability to implement:
- Making your site mobile
- Improving site load speed
- Content quality
- Optimal content strategy with full site crawling, indexing, and ranking potential
SELL SEO AUDIT SERVICES AS A FREELANCER OR AGENCY SERVICE
SEO audits are a popular service to provide. After this course, you'll be able to impress potential clients that you will give them an impressive and comprehensive site audit with many actionable items they can implement. After that, you will be able to implement most of those action items and make more revenue from that.
SEO AUDIT BETTER THAN FREELANCERS CAN DO FOR YOU
There are many freelancers who offer to do an SEO audit. But they won't do an SEO audit as thorough as the SEO audit you can do by following this course. The 50-point SEO audit in this course is one of the most thorough you'll see.
HOW I WOULD RECOMMEND APPROACHING THIS COURSE
I would recommend to first perform an SEO audit on your own website so you can see the nuances of performing every check and fixing every problem you have.After you perform the SEO audit on your own website, I'd recommend selling an SEO audit service on freelancing websites so you can gain more experience in this field.If you don't have a website, I'd recommend creating your own small business website so you can practice all the skills you'll gain from this course.As you gain more experience creating SEO audits, you can charge higher prices and position your business less as a freelancer, and more as an agency.
USE THE GOOGLE SEARCH CONSOLE
The Google Search Console (formerly known as Webmaster Tools) is free. It gives you information about your site indexing, crawling, and ranking of many of your pages for various keywords. We use the Google Search Console extensively in this course. It is a very helpful tool during an SEO audit.
SEO AUDIT SKILLS YOU WILL LEARN:
- What an SEO audit is
- How to perform an SEO audit
- You’ll discover the 4 parts that make up every SEO audit
- Website speed SEO audit
- Common technical SEO problems a websites can face
- On-page SEO audit
- Internal link structure and navigation audit
- I'll show you how to audit a websites URLs and find any 404 pages
- SEO audit for page titles and meta descriptions
- SEO audit for duplicate content
- Thin content SEO audit
- SEO audit to find broken links on your website
RESPONSIVE AND CARING INSTRUCTOR: WORLD-CLASS STUDENT SUPPORT
If you have questions, know that I am here to help! I answer 99% of student questions within 24 hours. Many students tell me that other instructors don't respond. Well, I do because1) I care about my students.2) I feel a responsibility to make sure that students get their money's worth from the course.
Invest in your future! Enroll today, perform your own SEO audit, and find ways to rank your website higher. Or make money by performing SEO audits for clients.
Website owners, entrepreneurs, freelancers who need to do an SEO audit
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