Advanced Social Media Marketing: Strategies for 2024

Advanced and professional social media marketing strategies to reach 1,000,000+ people and build a loyal following

Created By Sharpening your Axe .
4.6 STAR RATING
3,016 students

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is this you?

you are...

🤔 Seeking a structured blueprint to navigate social media algorithms, advertising, and engagement tactics?

🤯 Ready to propel your social media presence to new heights and attract a dedicated following?

🙌 Yearning to unravel the secrets of crafting compelling content and captivating visuals?

🏗️ Craving actionable strategies to generate buzz and drive organic reach?


🎨 Eager to unlock the secrets of building a successful brand from the ground up?

💻 Dreaming of implementing monetization models that ensure long-term social media success?

IF YOU CAN RELATE TO ANY OF THESE, THEN Advanced Social Media Marketing COURSE IS FOR YOU

8.5 hours on-demand video

Learn at your own pace with over 8.5 hours of pre-recorded video lectures that you can access anytime.

26 downloadable resources

Supplement your learning with a downloadable resource, such as a cheat sheet, workbook, or practice exam.

Access on mobile and TV

Take your studies anywhere with access to the course materials on your mobile devices and even on your TV for a comfortable learning experience.

Full lifetime access

Never lose access to the course content. Enroll once and revisit the lectures and resources whenever you need a refresher.

Certificate of completion

Earn a certificate upon completing the course, a valuable recognition of your accomplishment.

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Earn a certificate upon completing the course, a valuable recognition of your accomplishment.

What you will learn

- Learn intermediate and advanced social media marketing strategies

- Many ways to promote your business using social media marketing

- Promote your business on Twitter

- Promote your business on YouTube

- Learn about the power of building your own large social media marketing channels

- Learn how to increase social sharing of your product

- Learn how to brand yourself using social media

- Create an effective social media marketing strategy

- Promote your business on Facebook

- Promote your business on Quora

- Combine SEO and social media for double the effect

- Get personal help from the instructor if you have specific questions

- Save money because you won't have to hire marketing consultants or agencies

Course Content

24 sections • 127 lectures • 8h 23m total length

Social media marketing course introduction and welcome

Social media marketing course introduction and welcome | 01:48

How to get more marketing from this course and join the community of students | 04:01

Cool post idea to get a lot of sharing from social media for free | 02:59

How to get higher social media post click-throughs by writing better headlines | 08:46

Headline exercise | 01:00

Facebook marketing

Facebook marketing section introduction | 01:13

What you can expect from different promotional strategies on Facebook | 04:08

How to make engagement beget more engagement | 03:26

Facebook groups vs personal pages vs business pages 04:31

NEW! How I sell on Facebook in an effective and legitimate way | 06:19

How to sell B2B products with a Facebook group - strategy that impressed me | 10:05

How to create the colored image box for text posts to get more engagement | 02:11

Many places and ways to get free images and gifs to use in your posts | 01:57

How to sell on Facebook using pinned posts 02:22

Should you ask people to follow vs. share from your website? | 02:29

Marketing from your personal page (easiest Facebook marketing)

Easiest Facebook marketing: From your own personal page | 04:02

How to create a professional Facebook business page

Facebook page section introduction | 04:15

Beginning to set up your Facebook page | 02:20

Page banner size | 02:28

Setting the profile and brand image | 01:37

How to set up your Facebook page screen name | 02:23

Facebook page call to action button and about section | 03:41

Adding a shop to your page | 06:03

EXAMPLES of well-run Facebook pages for different types of businesses | 06:11

Going viral on Facebook and in general

Explaining the viral coefficient formula | 03:09

How to boost virality | 02:27

Viral coefficient calculator | 02:38

Ads having a role in virality | 05:39

How to use viral memes to go viral and boost sharing

Introduction to using memes | 01:07

How to begin finding viral memes to post on your social media | 03:17

How to create your own image memes in minutes and for free | 02:29

How to create your own gifs to go viral | 02:34

Facebook live

Introduction to Facebook Live | 02:21

Going live on Facebook from your phone | 00:49

How to run your Facebook live sessions | 04:37

How to stream your live stream to 30 social media platforms | 02:45

How to use different social media marketing websites to get traffic

Quora marketing: How to drive traffic from Quora and build your personal brand05:24

Forum marketing 04:37

LinkedIn marketing & how Facebook is the new LinkedIn03:01

YouTube Marketing

YouTube SEO introduction | 04:51

How a professional would approach promotion of a single YouTube video | 04:25

Special plugins to get insights on your and competitors videos on YouTube 06:24

YouTube On-Page SEO | 05:06

Overview of my YouTube channel to give you ideas for how you can grow on YouTube | 06:11

Introducing the YouTube recommendation algorithm | 08:47

How to get views from the YouTube recommendation algorithm | 05:29

Instagram marketing

Instagram marketing section introduction | 01:37

Different possible posts on Instagram | 03:51

How the feed algorithm works and tips to take advantage of it | 01:36

How the feed algorithm works and tips to take advantage of it | 06:19

Instagram Stories algorithm | 02:45

Introduction to Instagram stories | 05:32

Instagram discover algorithm overview | 03:09

Explore and discover algorithm and how to go trending | 04:22

Instagram Reels algorithm | 02:53

Instagram reels | 02:04

Carousel posts, when and how to use them for most engagement | 03:18

How to best use Instagram captions | 02:03

Case study of hiring influencers for Instagram marketing | 06:24

Enabling insights | 02:49

TikTok marketing and TikTok ads

TikTok section introduction | 00:31

Explaining the accounts shown in this course | 01:58

First thing after you create your account - correctly creating a screen name | 02:42

Importing your friends to build up an initial audience | 02:30

What to expect when you are just starting out | 03:19

Using TikTok hashtags | 04:37

Example how I find many good hashtags and use them | 06:47

Results of posting 24 hours later - 200 views! | 01:39

Joining TikTok challenges and trending hashtags | 01:42

Networking, commenting, liking | 03:44

Influencer marketing for Fiverr what when it is too early | 04:30

Stand for your phone | 01:39

Microphones | 01:59

TikTok ad account setup | 03:09

Creating your first ad | 10:08

Setting up an ad with the more advanced options | 06:00

Troubleshooting | 02:35

My ad results - 0.15/follower | 05:09

Showing more results of what it took to get 1,000 followers | 04:38

The big strategy for growth using ads | 01:37

Twitter Marketing: How To Get Retweets And Maximize Social Sharing

Twitter marketing - section introduction | 04:24

Immediate advantages you can get in your Twitter marketing! | 07:16

Branding your Twitter page like a professional | 06:31

What to do on Twitter on day 1 | 06:45

Tweet formula: How much and what types of content to tweet | 05:31

NEW! How to structure your tweets for optimal engagement | 03:25

NEW! Ideal tweet length to maximize engagement and retweets 02:01

Making your tweets better and more viral with ChatGPT | 03:30

Creating pseudo-awards for virality and resharing | 02:38

Correct use of pinned posts | 01:58

How to get many people to share your work with the "tweetables" strategy | 04:24

One place to put all your important pages and share | 05:37

Twitter hashtags

Using hashtags in social media posts 02:46

Twitter: How to consistently rank in hashtag searches & automate it w/Wordpress06:43

Ideal number of hashtags to use in a tweet to amplify sharing & engagement02:00

Make your own business hashtag | 02:15

Common hashtags for sales | 00:04

See how I evaluate what role social media will play in different projects

See how I evaluate what role social media will play in different projects | 06:01

Other techniques to get and amplify traffic

How to increase sales and traffic from your email signature | 11:38

Advanced: Create your own affiliate program to have many people promote you

Advanced: Create your own affiliate program to have many people promote you | 05:15

Tools

Revive Old Posts Wordpress plugin to boost pages by sharing and SEO 06:06

Social media automation

Social media automation section introduction | 03:32

Social media automation tools overview | 06:47

Inside look at how I use SocialOomph | 03:45

Podcast or YouTube show - how to come up with a show concept and set it up

Show section introduction | 01:57

Goals: Revenue? branding and awareness? email list growth? sales? | 04:51

Monetization | 04:23

Topic coverage: Current vs. evergreen | 04:41

Ads introduction - basic overview since this course is about free strategies

Ads overview: Facebook vs. LinkedIn vs. YouTube vs. Google Ads | 12:04

How to create free infographics to make more engaging social and blog posts

How to make a Canva account | 00:52

How to create your infographic so you can make more attractive posts | 02:48

Social media marketing calendar

Section introduction - creating a social media marketing calendar and beyond | 01:19

How to get the pretty social media marketing calendar for your own use | 03:12

Branding vs. sales, long-term vs. short-term | 03:10

Overview of potential goals and strategies | 05:34

Social media marketing calendar | 10:35

Giving each day a pre-planned theme | 05:33

Once you have a calendar, steps to ease into outsourcing & prerequisites | 03:35

Automation vs. outsourcing vs. being present vs. all of the above | 03:07

How long each type of posting takes | 03:27

What you can outsource and automate

Beginning to automate posting on all networks with SocialOomph and similar tools | 03:51

Photo/image creation | 03:24

Video editing: b-roll, music | 03:59

Video is also a blog post transcribed and edited | 04:18

Optimize text content creation with transcription services | 02:11

What you can outsource and automate

Social media marketing course conclusion quiz | 1 question

Course certificate for this social media marketing course - how to get it | 04:54

Thank you for taking this social media marketing course - parting words | 00:30

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Requirements

Be excited and inspired to grow your business or personal brand using top social media strategies

Description

Effective and savvy social media marketing strategies to grow your business and even turn you into an influencer!

LATEST Course Update To Include More Lectures:

Example of an advanced strategy for getting more retweets on TwitterLecture on how to write better headlines that drive more trafficExample of how to use social media to boost the SEO rankings of your web pages

 * OVER 2,000 DELIGHTED STUDENTS HAVE TAKEN THIS SOCIAL MEDIA MARKETING COURSE

In this course you will learn in this advanced social media marketing course:

- Advanced social media marketing used by growth hackers and professional marketers
- How to grow  traffic, customers, and ultimately make more money
- How to get other people to retweet, like and re-share your content
- How to use social media to boost your Google SEO
- How to use hashtags and catchy headlines to increase virality of your messages

I am a small business owner just like you! The strategies in this course work for start-ups and small businesses. So if you have a small business or a tech start-up, this social media marketing course is designed to make you a pro marketer, and empower you to get many new customers.

HOW THIS COURSE IS STRUCTURED

To make sure that everyone is able to follow along, the course starts by covering beginner social media marketing topics and goes over the fundamentals. Once everyone is up to speed, we get into more complex social media marketing strategies that help your business truly grow.

PART ONE

The first part of the course focuses on social media marketing basics and fundamentals. But that section if brief.

PART TWO

The next part of the course focuses on popular social media marketing strategies like Facebook marketing strategy, Twitter marketing strategy, YouTube marketing strategy, Quora marketing, and how to do social media marketing on a few other social networks. This list could be endless because there are so many social networks, so I stop there since you probably already understand the right strategies on such sites by that point.

PART THREE

The next part of the course covers more insightful social media marketing strategies like how to amplify your social media marketing by leveraging search (SEO) inside the social networks, how to use photos, make things more entertaining, and similar strategies that enhance your social media marketing efforts.

INSTRUCTOR BACKGROUND

I've been an entrepreneur for 15+ years, have coached 1,000+ entrepreneurs in person, taught 750,000+ students, impacted millions of entrepreneurs worldwide creating 6 and 7-figure businesses in the process, and I would love to help you.I am an expert growth marketer, and I create winning marketing strategies for my clients all the time. Now it is your turn to grow your business and fulfill your dreams.

BONUSES INCLUDED*

Lots of extra freebies, downloadable worksheets, and exercises to make the course more interactive and valuable* Personal invitation to my Facebook community after you complete the course* My list of 50 business-success skills when you complete the course

WHY I MADE THIS SOCIAL MEDIA MARKETING COURSE

One of the reasons I made this social media marketing course that I often see entrepreneurs struggle with getting traffic and exposure from social media. In this course, I explain why the common social media marketing strategy of posting of Facebook and Twitter is simply not enough. Instead, I show you how to create an amazing social media marketing strategy for your business by leveraging the full potential with social media and combining it with search, and other advanced topics. I hope you enjoy the course, and I think almost no matter what your previous marketing experience might be, there will be something new to learn in this course. I wish you best of luck with whatever you are promoting!  

WHAT I MEAN BY ADVANCED SOCIAL MEDIA MARKETING

Many people want some sort of quick-fix ways and tricks to get traffic. This isn't what I mean here by advanced. By advanced, I mean long-term, sustainable social media marketing strategies that will get you to stand out and create an online brand and dominate long-term.

RESPONSIVE AND CARING INSTRUCTOR: WORLD-CLASS STUDENT SUPPORT

If you have questions, know that I am here to help! I answer 99% of student questions within 24 hours. Many students tell me that other instructors don't respond. Well, I do because1) I care about my students.2) I feel a responsibility to make sure that students get their money's worth from the course.

Who this course is for:

- Entrepreneurs and business owners
- People starting out in marketing who want to learn how to promote things in an effective way

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Testimonial

This is the best experience studying with Udemy.Udemy is the best platform for learning.

Babita J.

4 days ago

Very good course, especially if you don't know too much about Social Media.

Andy H.

a month ago

Good social media marketing strategies. I like how the course is organized and presented. Everything is clear, and it's easy and enjoyable to follow along as the course opens up and covers more and more social media marketing strategies.

Finch S.

4 months ago

This course helps to ease into social media marketing in a nice way. It starts with Facebook, and moves into other topics. What I like is that it also touches on writing headlines and getting attention.

Joanna S.

2 months ago
Talk to Monique