Business and entrepreneurship fundamentals: strategies to turn your startup or business idea into a successful business
Created By Sharpening your Axe .
4.6 STAR RATING
🤔 Feeling overwhelmed by the complexities of launching a business?
🤯 Seeking a structured roadmap to guide your startup journey from concept to commerce?
🙌 Yearning to navigate the startup ecosystem and avoid common pitfalls?
🏗️ Craving actionable strategies to launch, market, and scale your startup effectively?
🎨 Eager to unlock the secrets of building a successful business from the ground up?
💻 Ready to transform your innovative concept into a thriving business venture?
Learn at your own pace with over 7 hours of pre-recorded video lectures that you can access anytime.
Supplement your learning with a downloadable resource, such as a cheat sheet, workbook, or practice exam.
Take your studies anywhere with access to the course materials on your mobile devices and even on your TV for a comfortable learning experience.
Never lose access to the course content. Enroll once and revisit the lectures and resources whenever you need a refresher.
Earn a certificate upon completing the course, a valuable recognition of your accomplishment.
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- A-Z roadmap of steps to start a business, gain independence and enjoy the freedom of being your own boss!
- Gain confidence and become decisive about the ideal way to proceed with your business
- More than 10 practical ways to raise funds for your business
- Identify highly profitable business niches, develop new business ideas, and continuously improve them to increase your profits
- Avoid costly mistakes made by most first-time entrepreneurs, and save precious time and money
- Increase your confidence and decisiveness when making crucial business decisions
- New and interactive course project where you get to build a business and put your entrepreneurship skills to work
- NEW: interactive class project to practice entrepreneurship by starting a business together
- Expert help and advice from the instructor in 1-to-1 office hours calls and course discussions. 99% of questions are answered within 24 hours.
- Alleviate the stress you are experiencing from struggling in business
- Write a business plan with winning strategies that prepare your business for growth
- Learn when and how to protect your intellectual property
- Begin your entrepreneurship journey with proper guidance and caring support!
24 sections • 142 lectures • 10h 58m total length
How this entrepreneurship course is structured, and the steps for your business | 02:31
How to get the most out of the best Udemy features, and how to troubleshoot | 02:51
Correct entrepreneurship mindset to take on and conquer obstacles | 03:06
Students introductions and rewards - spread the word about your business | 03:16
Biology and Neuroscience of entrepreneurship and starting a business | 10:12
How to personalize this course for your needs! | 08:07
How to get feedback on business ideas & how to get expert feedback | 07:04
Paid options to get business idea feedback | 04:34
Validating business ideas by starting small and testing them in the market | 05:18
Introduction to the WaveIfYouLike business plan and our class project | 03:17
Showing the class project and its three sentence business plan | 04:29
Exercise: the business case - have I sold you on it? Or do you have doubts?| 09:31
You can participate in the project, Facebook group, and the rules | 01:25
Introduction to accounting with COGS (Cost Of Goods Sold) | 10:42
Gross Profit and Net Profit | 05:28
How much demand is there? Starting to calculate the market size | 12:16
Section introduction - deeper dive into business idea evaluation and theory | 00:28
Five types of different business risk you must be aware of | 04:39
Different kinds of business ideas & what you must be aware of with each | 05:26
What to do if you have too many ideas | 05:03
Should you follow your passion? | 04:11
Section introduction - more practical examples of starting different businesses | 00:38
Starting an agency business...in 4 different valid ways | 07:22
Practical approach to starting an online business | 10:06
Local business - bookstore | 06:12
Few more thoughts on the previous video | 04:43
Client case study: Choosing an influencer niche and monetizing it | 05:20
If I personally had to start a business from scratch today | 06:47
50 productivity skills that will help you for the rest of your career | 09:42
EXERCISE and brief introduction to emotional intelligence, productivity |04:05
Five productivity tips to boost quality and quantity of your work | 04:01
Stress management for entrepreneurs | 06:43
Your brain and business - which parts of the brain work when | 09:15
The Marshmallow test - Stanford study of the best predictor of future success | 04:06
Think how Jeff Bezos and Mark Zuckerberg think | 01:39
How to protect business ideas and your company's intellectual property | 04:13
How to protect your business by creating a moat around it 05:11
For first-time entrepreneurs: More on moats, barriers, being first-to-market05:59
Case study of my decision of whether to get a trademark | 06:26
Business planning section introduction | 01:56
What is a business plan 06:33
The executive summary of a business plan | 02:24
The product section of a business plan | 03:04
Product mistake | 03:57
The stage of your business 01:46
Your market size section of the business plan | 09:25
Example of writing the target market and market size part of the business plan | 05:16
The marketing plan of your business plan |05:47
Your revenue streams | 06:59
Pricing and customer lifetime value (LTV) | 05:39
Your founding or management team 06:24
Your business unit economics 02:55
S.W.O.T analysis | 03:52
S.W.O.T example | 02:21
Your business competition | 05:50
The cash flow statement04:57
How to calculate the gross profit, net profit and the bottom line | 04:50
How to calculate your company profit margin | 02:42
Example of calculating profit and margin | 02:08
Balance sheet introduction | 03:54
When do you need a business plan? | 1 question
Marketing plan section introduction | 02:08
Basic marketing plan for an Ecommerce product | 04:47
Local business marketing plan example | 05:32
Agency or services (marketing, web development, design) company marketing plan | 05:34
Marketing plan for a blog or YouTube or podcast or influencer or coach | 03:18
Marketing plan for a platform or big website domination | 03:04
Marketing plan for an innovative new product or website | 05:03
B2B company marketing plan | 04:16
Fundraising section introduction | 02:18
How much money you need to raise | 04:20
WORKSHEET: New business expenses and calculating how much you need to raise | 03:05
WORKSHEET: Existing business expenses and calculating how much to raise | 02:32
Bootstrapping your business 04:22
Raising money from loans | 03:41
Raising money from grants02:17
Notes on grants00:34
Raising money from investors | 07:14
TEMPLATE: Pitch your business ideas to investors or during conversation 05:12
Raising money from donations and crowdfunding 07:35
Earning money from your own revenue 03:21
Creative fundraising: Host events & workshops or selling educational products03:39
Should you register your business | 00:54
Company registration and formation decision (LLC vs. S Corp vs. C Corp) | 06:54
Why you need a commercial bank account04:43
What is a nonprofit and difference between for-profit and nonprofit | 04:28
NEW! 3 ways to do a great product launch 07:05
How to choose a great website domain name 08:09
How to get a free domain name and extended discounts on common services | 03:54
How to choose a great business name05:52
How to set up your website quickly, cheaply, professionally, and on your own03:57
Business systems - section introduction | 02:11
Michael E. Gerber's E-Myth Revisited | 03:45
Creating a business system with automation and outsourcing | 09:58
Got a technical business idea? Tips to learn to code on your own!06:50
Nightmares from outsourcing technical product development | 05:09
My case study part 1: Early entrepreneurship and years of failure | 06:41
My case study part 2: Finding growth for my business through apps | 04:17
My case study part 3: Success phase and how I figured out the revenue situation | 05:18
We've reached the optional part of the course | 02:10
Section introduction on entrepreneurship books | 01:57
Think And Grow Rich By Napoleon Hill | 15:06
Outliers by Malcolm Gladwell | 02:51
The 4 Steps To The Epiphany by Steve Blank | 03:36
The Lean Start-up by Eric Ries | 03:30
Introduction to building habits for entrepreneurs | 01:37
How to get more discipline to begin building habits | 04:29
Using our procedural memory and visualization techniques to build habits | 03:08
Hack: when we are in action, we get more energy and Dopamine released during | 03:36
Combining habits you like with new ones you want to form | 03:35
How to test if you've formed a habit, and determining habit strength | 02:55
Types of goal setting to help you form habits and find motivation | 05:07
Thinking about the benefit helps to release Dopamine and give motivation | 04:45
Sleep, Neuroplasticity, and habits | 02:18
Research and myths about duration of building habits | 06:54
Last thoughts on habits for entrepreneurs | 03:48
Section introduction | 00:32
Last thoughts on habits for entrepreneurs | 03:48
Proper ways to make to-do lists | 05:15
Two time tracking apps to track where you spend most of your time | 02:10
Trello for project and task management - section introduction | 01:20
Section introduction and signing up for Trello | 01:53
Creating a new board and inviting people to it | 02:07
Working with tasks and creating todo lists | 06:20
Starting to work with your team in Trello | 03:49
Getting business ideas - section introduction | 01:40
WORKSHEET: Picking an industry and getting started with business idea generation | 01:48
Identify your business goals | 01:09
Combining Industry and goals for unique & personalized business idea beginnings | 08:16
Question that help you start coming up with business ideas | 10:21
Adding demographics and psychographics to your idea | 05:13
Bigger checklist: 18-item business idea checklist | 06:54
EXERCISE and WORKSHEET: Get unique and creative business ideas | 04:57
Let's compare results from previous exercise - if yours are different, tell me | 03:46
Examples of innovative and disruptive companies from YCombinator | 03:15
What are moonshots, and how to balance the search for moonshots within a company | 05:28
How to come up with physical product ideas | 04:14
Case study of one of my own ideas I tried that failed | 05:28
Course conclusion quiz | 3 questions
How to get the certificate for this entrepreneurship course | 04:54
Thank you for taking this course on how to start a business - parting words | 00:30
Extrepreneurs excited to start a business, be your own boss, and make your dreams come true
RECENTLY ADDED: Interactive course project where the students and I can build a real business together!
Use this entrepreneurship course as your step-by-step roadmap to turn a business idea into a profitable business.Achieve freedom and independence that comes from being your own boss.Includes my 200-page business plan book which is used by a number of universities.
Even if you are an absolute beginner, this course will guide you to successfully plan and start your business.
ARE YOU BUILDING YOUR FIRST BUSINESS AND FEEL LOST AND UNSURE OF WHAT STEPS TO TAKE?
YOU ARE NOT ALONE.
Millions of first-time entrepreneurs feel that way, and that's exactly how I felt when I started my first business 20 years ago. I've felt the stress you are feeling, and I've been through the hardships you are facing.The great news is that I'll walk you through every step of starting your business from selecting the best business idea, to business planning, registering your business, raising money, and starting your business with correct fundamentals to give your business the best chance to succeed.
Getting the right advice and direction from an expert will help you greatly decrease your learning curve, minimize your period of struggle, and give you the best chance to succeed.
By the end of this course, you will no longer be one of thousands of "wantapreneurs." You will have taken your first positive steps to business success. You will become a strong and independent entrepreneur. You'll know exactly where you are going in business and how you are going to get there. You will be able to make correct and confident decisions.
Use this course as a step-by-step entrepreneurship guide to go from business ideas to starting a successful business.
My business plan book 'How To Write A Business Plan' is consistently the top business plan book on Amazon. My book is used by a number of universities and high schools in business class curriculums and entrepreneurship centers. I regularly get invited by these institutions to give talks about starting a business to aspiring entrepreneurs.
I've been an entrepreneur for 20 years, have personally coached over 1,000 entrepreneurs, taught business topics to 150,000 students and helped millions of entrepreneurs worldwide to create 6 and 7-figure businesses in the process, and I can help you too.
Imagine how much better and easier your road to success will be, and how much more you can achieve with an experienced mentor.
There is a unique story behind this entrepreneurship course. I originally created the Problemio business apps which now have over 1,000,000 entrepreneurs who downloaded the apps. On the apps, entrepreneurs were able to learn business fundamentals and ask business questions. I took all the questions that were ever asked on the apps, and summed them up into the issues covered in this course. That means that the business issues covered in the course come from entrepreneurs just like you!
So if you are starting a new business, this is a great way to guarantee that the material in the course will be very relevant to the things you are going through now, or things you will be going through soon during your entrepreneurship journey.
- Lots of extra freebies, downloadable worksheets, and exercises to make the course more interactive and valuable
- Personal invitation to my Facebook community for entrepreneurs after you complete the course
- My list of 50 business-success skills after you complete the course
- Be entered to get chosen for my entrepreneur student of the month status and have your business featured
If you have questions, know that I am here to help! I answer 99% of student questions within 24 hours. Many students tell me that other instructors don't respond. Well, I do because
1) I care about my students.
2) I feel a responsibility to make sure that students get their money's worth from the course.
This customer service and customer experience course has an unconditional 10-day money-back guarantee. This is not just a guarantee, it's my personal promise to you that I will go out of my way to help you succeed just like I've done for thousands of my other students.